A tactical application to branding yourself is including a tag in your social media bio. See Matt Gray for example:

His core message is that scaling your brand and community is way simpler if you use systems.

That’s why he’s the “Systems Guy.”

Branding himself is one more layer of clarity to his brand. People who check his profile and read “The Systems Guy” understand what to expect from him.

Another example of this is Christine Carrillo or how she brands herself “The 20-Hour CEO”.

As you can see, tagging yourself as “the guy or gal” is one very effective way to solidify your online presence.

Slowly, people will start to recognize you because of that tag 👇

🕵️‍♂️ How to steal it?

Choose a tag that aligns with your expertise and messaging.

This tag clarifies your brand, helping people quickly understand what to expect from your content.

This tag will become associated with your online presence over time, making you more recognizable. So choose wisely!