Make a public sale of your newsletter ads
Pro
![](https://framerusercontent.com/images/0ri0kM1U1bHZWJRtzw7c8u8CU.png)
Monetization
![](https://framerusercontent.com/images/ABDBFNWTzUN8v52jOBZbKD2wg.png)
Newsletter
The Tactic
Sponsorships are usually the first revenue stream that a newsletter creator can activate.
But if you wait for sponsorships to fall into your lap…it won’t happen.
Instead, why not go public about it and run a sale to get some momentum?
This is what Pete did for his High Signal newsletter. He went to Twitter/X and posted this 👇
![](https://framerusercontent.com/images/uDRL4GsPWzZfui1F4XSOUkE8.png)
Why does it work?
Clear offer with the discount you get → 4 ads for $300 instead of $800
Transparency on metrics → subscribers and open rates
Remove friction → He sends a Stripe link so you can pay right away
Scarcity element → Sale ends in a few days
The result?
![](https://framerusercontent.com/images/hfPcVM31PcqqFzmLYtdTkcrRDA.png)
Plus, Pete was not stopping there. I liked to tweet so I could share it later here, and he instantly popped into my DMs asking if I was interested.
I bet he closed a few months of ads just because of this. And it’s not like the tweet got crazy engagement, either!
🕵️♂️ How to Steal it?
Go public to the social platform where you have a bigger audience. Put together a post and steal Pete’s framework:
Announce you are doing a sale
Make your offer and compare it to your usual price
Be transparent about the metrics
Ad scarcity (only available for 24h)
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